About GBT » Community Engagement

Rider Outreach: Community Engagement

<< Back to Overview





Featured Campaign: Annual Earth Day Event




For the last five years, GBT promotes green initiatives during the month of April, culminating in an event at the bus station on Earth Day. Below is graphic overview of a typical campaign. (Click on the image to see a larger PDF):


Earth Day is promoted with posters, bus announcements, bus tails, via email newsletter, on local radio, on the website and via social media. Here are some examples of the many types of posts we create in social media (click on any image to see a larger version):



Featured Campaign: Words on Wheels

The annual Earth Day event is utilized to kick off another annual event, Words on Wheels, which is a collaborative program between Bridgeport Public Schools, GBT, and General Electric. During the school year, Bridgeport Public School students are invited to submit poetry which is then printed on display posters which are installed on GBT buses during the months of april, May and June. The student poets are invited to conduct a poetry reading at the GBT bus station during Earth Day events.







Public Events and Outreach

In addition to Earth Day and Words on Wheels, GBT conducts several other events each year including Open Houses where we invite riders to come talk with us about their needs, Public Hearings, and monthly Passenger ambassador meetings where we invite a committee of riders — typically one regualr rider from each bus route — to meet with GBT administrators to get input and to discuss needs.

Below are Facebook posts and images from various Open Houses over the last year:





Seat Drop Cards

GBT utilizes double sided seat drop cards in English and Spanish to let riders know about upcoming events. Below is an example from an Open House event in 2012.



On Board and Terminal Announcements

Events are broadcast to riders via the on-board speaker system and at the terminal.




GBT utilizes a variety of print mediums to engage the community including brochures, maps, guides and the occassional print ad. 




Infographics are created for a variety of public outreach efforts and are used on posters, in bus shelters, at the terminal, and are broadcast via social media. Below are examples from Earth Day 2013:








Communicating with our riders and community out on the road is of vital importance to GBT; we utilize bus shelter posters, bus boards, outdoor posters, banners, and signs to reach out to riders and contituents alike. Below are some examples:



Follow us:

Follow Us on Facebook Follow us on Twitter Follow us on flickr


Rider Alerts

Feb 16, 2018

Winter Weather Alert

We are monitoring the approaching snow storm. Riders should expect delays and possible service disruptions. Please leave extra time for travel and check back regularly for any service change updates. Stay warm, stay safe!

Alerta de tormenta de nieve

Estamos monitoreando la tormenta de nieve. Probablemente se producirán demoras en el servicio. Recuerde que podría necesitar más tiempo que el habitual para su viaje y que puede regresar aquí para enterarse de cualquier cambio en el servicio. Manténgase abrigado y seguro.

Feb 15, 2018

Presidents’ Day Service
On Monday, February 19, 2018, Presidents’ Day, GBT will be operating on a Saturday schedule. Routes 22x and 23 will also operate.

Servicio durante el Día de los Presidentes
El lunes 19 de febrero de 2018 (Día de los Presidentes) GBT operará según el horario de los sábados. Las Rutas 22x y 23 también estarán operativas.

More info »